Everything is fluid in the Paris apartment of an artistic director and scenographer famed in the fashion world for his visual displays
I’m always searching for objects,” says Jean-Christophe Aumas of the midcentury designs and curiosities that lend his Pigalle apartment its theatrical, lived-in look. The Parisian artistic director and founder of the visual and set design studio, Singular, is the imaginative eye behind some of luxury fashion’s most spectacular creative displays. Aumas spends his days scouring flea markets and galleries for design finds and furnishings, destined for the windows, instore scenes and events he conjures for everyone from Hermès to Diptych. Starting his career at Christian Lacroix, Aumas joined Marc Jacobs at Louis Vuitton as head of visual identity in 1997, before striking out on his own to collaborate with a roster of clients including Phoebe Philo and Alber Elbaz.
“I learned something different from each one of them,” he says. “From Philo it was the beauty of simplicity; that even a plain chair can be wonderful and compelling.” From Jacobs, it was unfettered self-expression. “He let us do whatever we wanted to do,” says Aumas, who has distilled every one of these sartorial lessons into the home he shares with his French bulldog, René.
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